The Spielman Social Science Research Center was established in 2006 through a generous donation from Harold M. Spielman in support of research and analysis of social science trends. Mr. Spielman is a 1950 alumnus of City College. A recognized expert on advertising, marketing and communication research, he is Chairman Emeritus and founder of McCollum/Spielman Worldwide (MSW, Inc). Since retiring from MSW, he created a consulting service for marketing and advertising concerns, as was elected to the Marketing Research Hall of Fame in He is also a long time board member and former president of the Optometric Center of New York (SUNY), the largest vision care and research center in the country, and was honored by SUNY with its prestigious “Benjamin Franklin” award for his service.